PHOT 57B: PROFESSIONAL PRACTICES IN PHOTOGRAPHY
Foothill College Course Outline of Record
|Hours:||3 lecture, 3 laboratory per week (72 total per quarter)|
|Advisory:||PHOT 57A or instructor's permission.|
|Degree & Credit Status:||Degree-Applicable Credit Course|
|Grade Type:||Letter Grade (Request for Pass/No Pass)|
Student Learning Outcomes
- A successful student will organize and manage photographic exhibition of students work in cooperation with fellow students.
- A successful student will create support materials to match student's goals in photography including but not limited to postcards, websites, resumes and business cards.
The student will be able to:
A. Organize past successful work and portfolios into a diversified portfolio or portfolios demonstrating a proficiency in photography and appropriate to individual goals in photography.
B. Discuss and evaluate student's work and the work of fellow students with instructor and peers.
C. Conduct information interview with someone in the field of photography.
D. Present a paper addressing personal goals in photography.
E. Develop support material to meet student's goals, including but not limited to business cards, resumes, exhibition announcements, websites, CDs and artist statements.
F. Present a portfolio in a competent and professional manner, all photographs appropriately prepared for exhibition as directed by the instructor with support materials suitable to goals in field.
A. Review of current field of photography
1. Educational opportunities
2. Exhibition opportunities
a. Non-profit galleries
b. Commercial galleries
c. Alternative spaces
d. Web spaces/digital options
3. Employment opportunities
a. Overview of self-employment
b. Overview various photographic occupations
B. Goal setting
1. Development of personal goals for photographic career
2. Development of business/action plan to meet these goals
C. Development of support materials for individual goals
2. Artist statement
3. Business card
4. Digital presentation of images
5. Copy slides
6. Press releases
7. Researching contact people/institutions
1. Discussion/practice in giving/receiving feedback
2. Implement information gained from class critique and discussion
3. Guidance in sensitizing student to the importance of input from diverse cultures and backgrounds in enriching the aesthetic content of a project in the arts
E. The finished portfolio
1. Review presentation techniques, both traditional and non-traditional
2. Preparation for exhibition
3. Produce chosen support materials for career advancement
F. The exhibition
1. Working collaboratively with faculty and fellow students
2. Securing an exhibition space
3. Sequencing, hanging, presenting exhibition
4. Shipping techniques
5. Pricing work
Lab hours consist of one or more of the following options:
A. Students will work in the traditional or digital lab on to improve images for portfolio and/or exhibition.
B. Student will meet one-on-one or in small groups with instructor for feedback.
C. Students will have discussions on trends in the field and on promotional techniques.
D. Students will prepare promotional materials for own and group events; plan and implement events.
E. Students will attend exhibitions (both independently and as a class). Students will then write summaries based on their exhibit attendance.
F. Students will conduct and informational interview with a role model in the field of photography and share results with class.
Special Facilities and/or Equipment
Method(s) of Evaluation
A. Presentation of portfolio (slide/digital and print)
B. Participation in class discussions and critiques
C. Presentation of goals and plan for reaching these goals
D. Student resume, artist's statement, other support materials
E. Informational interview
F. Participation in exhibition(s) or other display of work
Method(s) of Instruction
A. Lecture presentations and classroom discussion of all aspects of presenting and promoting a portfolio, from goal setting to final presentation
B. Critique and discussion of photographs
C. Presentation by students about a photographer followed by in-class discussion and evaluation
Representative Text(s) and Other Materials
Melber, Jonathan, and Heather Bhandari. ART/WORK: Everything You Need to Know (and Do) As You Pursue Your Art Career. Free Press, 2009.
Sanders, Dane. Fast Track Photographer, Revised and Expanded Edition: Leverage Your Unique Strengths for a More Successful Photography Business. Amphoto Books, 2010.
Although these texts are older than the suggested "5 years or newer" standard, they remain seminal texts in this area of study.
Types and/or Examples of Required Reading, Writing, and Outside of Class Assignments
A. Reading assignments from course book(s) and journals in the field
B. Gallery/museum reports
C. Review of handouts and support materials
D. Review of websites about photographers and photographic organizations