BUSI 95: ENTREPRENEURSHIP-THE BUSINESS PLAN
Foothill College Course Outline of Record
| Heading | Value |
|---|---|
| Effective Term: | Summer 2022 |
| Units: | 4 |
| Hours: | 4 lecture per week (48 total per quarter) |
| Advisory: | Demonstrated proficiency in English by placement via multiple measures OR through an equivalent placement process OR completion of ESLL 125 & ESLL 249. |
| Degree & Credit Status: | Degree-Applicable Credit Course |
| Foothill GE: | Non-GE |
| Transferable: | CSU |
| Grade Type: | Letter Grade (Request for Pass/No Pass) |
| Repeatability: | Not Repeatable |
Student Learning Outcomes
- Students will demonstrate appropriate use of business terms and concepts in their business plans.
- Students will critically analyze, evaluate and interpret information by integrating business knowledge in problem-solving and decision-making processes in their business plans.
- Students will demonstrate their business knowledge and critical thinking in creating their business plans and presentations.
Description
This course focuses on the business plan as a necessary component of starting a small business. The course discusses the phases and components in the development of the business plan, including determining actual content, reviewing examples, creating a comprehensive plan, and pitching to potential investors.
Course Objectives
The student will be able to:
- Identify and understand the characteristics of entrepreneurs.
- Describe the problems involved in starting a small business and potential solutions.
- Develop or enhance an existing business plan.
- Market and pitch the business venture to target customers and other stakeholders, including potential investors.
- Understand competitive economic and sociological environments.
Course Content
- The course provides information about the entrepreneurial strategic process and the skills an entrepreneur needs for real-world business practices
- The course contains units of instruction covering the following areas:
- Financing, policies and procedures
- Organization and management
- Advertising and promotion
- Problems of administrative planning, management, control, finance, case problems, model-buildings and simulated games information
- Emphasis on the preparation and presentation/pitching of a business plan to the class for their final grade
Lab Content
Not applicable.
Special Facilities and/or Equipment
When taught as an online distance learning section, students and faculty need ongoing and continuous internet and email access. Students will also be expected to obtain access to additional information on the web, online tutorials and supplementary websites, such as Pearson's MyLab.
Method(s) of Evaluation
Methods of Evaluation may include but are not limited to the following:
Class discussions
Written critical analysis of text, handouts (newspaper and periodical publishing) and case studies
Oral reports, individual and group projects
Quizzes, mid-term and final
Term project: business plan and presentation
Extensive project in an area of special interest to students
Method(s) of Instruction
Methods of Instruction may include but are not limited to the following:
Lecture (the primary method of delivery is lecture combined with demonstrations and guest lectures)
Discussion
Cooperative learning exercises
Field work
Oral presentations
Electronic discussions/chat
Demonstration
Representative Text(s) and Other Materials
Barringer, Bruce R.. Entrepreneurship: Successfully Launching New Ventures, 6th ed.. 2019.
Types and/or Examples of Required Reading, Writing, and Outside of Class Assignments
- Weekly reading assignments from text and outside sources, ranging from 50-100 pages per week.
Discipline(s)
Business